An essential eye-opening and methodical exposition of how freedom & solidarity-destroying capitalism both dug out, filled, and then took to the internet like a duck to water. As time goes on in the exponential expansion of the sphere, 'consumers' have less and less excuse to be naive to the fact they have become the consumed - raw material for the new techno-bourgeois. It's about another kind of colonialism that denies the actually existing history and reality of the concrete world - a potential 'Realtopia' - in which we otherwise would have a fair chance of living together in, and forging forwards together for a more egalitarian society. This is a rallying cry to wake up and rise up and to expose the utopian pipe dreams of that 1% that are merely selling the same snake oil that put the Rockefellers at the top of the pile in tthe 20th century. Beware, once you hear this you won't consider the so called convenience and personalisation of the internet in the same way ever again. Oh, and go those bravely working "in the cracks": LINUX-interoperability, Wikipedia & Open Source communities, and the political goal of social ownership of the internet!