YouTube has named Viacom alum Kurt Patat its new global head of consumer and entertainment communications, a position where he’ll direct all communications strategies and campaigns for YouTube’s consumer, music, creator, and Originals teams.
Patat’s main goal as global head is to bring more users to YouTube Premium and YouTube Music, per Variety. He’ll also work with YouTube’s partnership and entertainment team to set up collaborations between the platform and its creators.
His new position, which appears to be a modified version of the role YouTube's former head of entertainment communications Michelle Slavich moved out of in April 2018, is based in Los Angeles. He'll report to YouTube’s global head of communications and public affairs, Chris Dale.
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Patat’s main goal as global head is to bring more users to YouTube Premium and YouTube Music, per Variety. He’ll also work with YouTube’s partnership and entertainment team to set up collaborations between the platform and its creators.
His new position, which appears to be a modified version of the role YouTube's former head of entertainment communications Michelle Slavich moved out of in April 2018, is based in Los Angeles. He'll report to YouTube’s global head of communications and public affairs, Chris Dale.
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- 1/8/2019
- by James Loke Hale
- Tubefilter.com
Veteran communications executive Kurt Patat has been named YouTube’s Global Head of Consumer and Entertainment Communications, overseeing consumer, music, creator and YouTube Originals communications teams.
In his new role, Patat directs all communications strategies and campaigns for YouTube’s original series, events and movies, as well its recently launched music service, YouTube Music. In addition, he works closely with YouTube’s partnership and entertainment team to identify and publicize key partnerships with YouTube creators and celebrities. Based in Los Angeles, he reports directly to Chris Dale, YouTube’s Global Head of Communications and Public Affairs.
Before joining YouTube, Patat held several senior level positions at Viacom, most recently as Senior Vice President of Communications for Paramount Network and Cmt. In the dual role, Patat led corporate communications, media relations, internal communications, and oversaw publicity teams in New York, Los Angeles and Nashville for series and music specials including Nashville,...
In his new role, Patat directs all communications strategies and campaigns for YouTube’s original series, events and movies, as well its recently launched music service, YouTube Music. In addition, he works closely with YouTube’s partnership and entertainment team to identify and publicize key partnerships with YouTube creators and celebrities. Based in Los Angeles, he reports directly to Chris Dale, YouTube’s Global Head of Communications and Public Affairs.
Before joining YouTube, Patat held several senior level positions at Viacom, most recently as Senior Vice President of Communications for Paramount Network and Cmt. In the dual role, Patat led corporate communications, media relations, internal communications, and oversaw publicity teams in New York, Los Angeles and Nashville for series and music specials including Nashville,...
- 1/8/2019
- by Denise Petski
- Deadline Film + TV
YouTube has named Viacom alum Kurt Patat its global head of consumer and entertainment communications, the company announced on Monday.
In his new role, Patat will oversee the consumer, music, creator and YouTube Originals communications teams and will direct all communications strategies and campaigns for YouTube’s premium and ad-supported entertainment content, including original series, events, movies and the recently launched YouTube Music service.
He most recently served as senior vice president of communications at Viacom, where he oversaw corporate communications and media relations for Paramount Network and Cmt. Prior to joining Viacom, he led consumer media relations for AOL.
Also Read: YouTube Removed Millions of Spam Channels and Videos, Says Creators Could See Subscriber Count Decrease
Based out of YouTube’s Los Angeles office, Patat will report directly to Chris Dale, YouTube’s global head of communications and public affairs.
“Kurt is a proven leader who possesses the creativity,...
In his new role, Patat will oversee the consumer, music, creator and YouTube Originals communications teams and will direct all communications strategies and campaigns for YouTube’s premium and ad-supported entertainment content, including original series, events, movies and the recently launched YouTube Music service.
He most recently served as senior vice president of communications at Viacom, where he oversaw corporate communications and media relations for Paramount Network and Cmt. Prior to joining Viacom, he led consumer media relations for AOL.
Also Read: YouTube Removed Millions of Spam Channels and Videos, Says Creators Could See Subscriber Count Decrease
Based out of YouTube’s Los Angeles office, Patat will report directly to Chris Dale, YouTube’s global head of communications and public affairs.
“Kurt is a proven leader who possesses the creativity,...
- 1/8/2019
- by Reid Nakamura
- The Wrap
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